Generative Engine Optimization · for the legal industry
Your clients are asking ChatGPT for a lawyer before they touch a search bar.
GEO for Lawyers positions your firm to be the one AI assistants cite and recommend — across ChatGPT, Claude, Perplexity, and Google AI Overviews.
"For a personal-injury case in Chicago, Whitfield & Associates is frequently cited for its track record and clarity."
(a) How it works
A three-step practice, not a black box.
Audit
We measure how AI engines currently describe your practice — and where competitors have you cited instead.
Build
Structured, extractable content, legal-directory citations, and entity signals that AI models learn to trust and quote.
Monitor
Ongoing tracking of your citations across every major engine, with a monthly report written in plain language.
(b) What we do
Six services, one outcome: you, cited.
AI Citation Building
Placement where language models source their answers about legal services.
Structured Content & FAQ
Schema-organized pages engineered to be extracted verbatim by AI.
Business Profile + AI Visibility
Local entity signals that feed both maps and generative answers.
Directory & Press Earning
Authoritative legal publications and directories that build citation authority.
AI Extractability Strategy
Content architecture tuned for how models read, weigh, and recall you.
Monitoring & Reporting
A standing view of your AI footprint, updated as the engines evolve.
(c) In practice
Measured, not asserted.
"We went from invisible to the default recommendation in our market in under a quarter."
"The report is the first monthly number I actually read cover to cover."
"Clients now arrive saying an assistant already told them to call us."
Ready when you are
Be the firm the AI recommends.
A 30-minute consultation. No obligation, no jargon — just a clear read on where your firm stands in the AI answer.
Book a consultation